Outdoor Sportsman Group Boasts Significant Share of Fishing Readers & Viewers

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From a 12 Percent Surge in Audience Numbers at OSG Publishing to Nearly 40 Percent of Total Minutes Consumed on MyOutdoorTV Dedicated to Fishing, OSG Has the Fishing Audience

DENVER (July 9, 2024) – Outdoor Sportsman Group (OSG), the premier media and entertainment company for outdoor adventure enthusiasts, is pleased to announce its continued dominance and growth on the linear networks, streaming with MyOutdoorTV and in its publishing arm, within the fishing enthusiast market in the United States.

According to MRI*, OSG boasts an impressive 252 index for its Game & Fish/In-Fisherman/OSG Networks male audience fishing participants. Those numbers are based upon those who’ve gone saltwater fishing, fly fishing, and/or freshwater fishing in the last 12 months, and/or participated in a domestic fishing vacation trip.

This statistic underscores OSG’s unparalleled reach and influence over 54.5 million fishing enthusiasts nationwide.

Additionally, OSG's print publications (Game & Fish/In Fisherman) have seen phenomenal year-over-year growth, with a remarkable increase of 431,000 readers, equating to a 12 percent surge in audience numbers as confirmed by MRI.

“This recent data illustrates the significant demand for high-quality fishing content among our readers and viewers. This data reaffirms OSG’s commitment to delivering best-in-class fishing content across print, digital, linear and streaming that resonates with anglers,” shared Derek Sevcik, EVP Operations at Outdoor Sportsman Group.

Fishing content also remains a top favorite among subscribers of MyOutdoorTV (MOTV), OSG’s leading subscription streaming platform, with nearly 40 percent (39.7 percent) of total minutes consumed dedicated to fishing shows. Our goal is to elevate the outdoor viewing experience, and we are motivated that our audience shares our passion for fishing,” said Derek.

*Sources: 2023-2022 Fall MRI Doublebase, VideoAmp Live +7 M25-54 Units for Regularly Scheduled Shows 2Q24 (04-01-24 to 6-09-24), 2023 Special Report on Fishing, Outdoor Foundation/Recreational Boating & Fishing Foundation, Viewlift/Amazon/YouTube TV-Primetime Channels/Comcast (01-01-24 to 05-31-24) ^Participated in Saltwater Fishing/Fly Fishing/Fresh Water Fishing Last 12 Mos./Participated in Fishing on Domestic Vacation Trip. **Game & Fish/In-Fisherman

For more information about Outdoor Sportsman Group visit: www.outdoorsg.com

About Outdoor Sportsman Group: Outdoor Sportsman Group is comprised of the world’s foremost media and entertainment brands for outdoor adventure enthusiasts. It includes three leading multichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network, as well as Sportsman Channel (Canada) and MOTV, the world’s leading subscription streaming platform created for outdoor lifestyle enthusiasts. The Group also consists of numerous established publishing assets: 14 outdoor magazines including Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 20 top websites. Additionally, Outdoor Sportsman Group includes television production operations, Winnercomm. For more information, visit www.outdoorsg.com.

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@outdoorsg.com

Pat & Nicole Reeve of ‘Driven with Pat & Nicole’ Celebrate 20 Years of Outdoor TV on Outdoor Channel

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Tune in for the 20th Season Airing Tuesdays at 9:30 p.m. ET on Outdoor Channel

DENVER (July 3, 2024) – Outdoor Channel is thrilled to announce that Pat and Nicole Reeve, the beloved hosts of the acclaimed hunting series Driven with Pat & Nicole, are celebrating 20 successful years on the network this week with the premiere of their 20th season airing Tuesdays at 9:30 p.m. ET. With their authentic storytelling and unparalleled passion for the outdoors, Pat and Nicole have become household names in the hunting community.

Celebrating Two Decades of Adventure

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From the majestic landscapes of Alaska to the heart-pounding excitement of whitetail hunts across America, "Driven" has taken viewers on unforgettable journeys. Reflecting on their favorite moments, Pat and Nicole highlight the joy of hunting with their children. "Whether it's their first deer or turkey, hunting with our kids has been the most rewarding experience," they shared. Over the years, their family has grown to include five children, four of whom are enthusiastic hunters, while one excels in angling.

One of Pat's standout memories is from the very first season of "Driven," when he harvested a 200-inch whitetail deer, setting a record for the largest typical whitetail taken on camera at the time. For Nicole, a top moment was in the spring of 2014, when she successfully took down a massive Alaskan brown bear with a bow from just 10 steps away.

A Family-Run Legacy

"Driven" has truly become a family affair. Their son, Carson, now works full-time as the main editor and field videographer, while their oldest daughter's husband manages the family farm and also serves as a field videographer. Watching their children grow up on camera and become integral parts of the hunting industry has been a full-circle experience for Pat and Nicole.

Exciting Plans for the Future

Looking ahead, the Reeves have an action-packed fall season planned. August will see them heading to Africa for several weeks with family, followed by elk hunting in British Columbia and New Mexico, as well as extensive whitetail and mule deer hunts. With no real off-season, Pat and Nicole are heavily involved in conservation organizations, recognizing the importance of being ambassadors for their sport. "Our job as outdoorsmen and women is to bring our adventures and hunting trips to the viewer with the highest quality cinematic value. We want them watching our hunt and saying, ‘I'm going to do that,’" Nicole Reeve emphasized.

Looking Forward

The future of "Driven" is bright, with Pat and Nicole committed to continuing their mission for as long as possible. "Driven has always been about family," Pat Reeve said. "Everything is starting to come full circle. We're excited to bring a youthful dynamic to our brand, whether it's on the digital front or behind the camera. We were founded on quality, and that's what we'll continue to represent."

Join Pat and Nicole Reeve in celebrating two decades of Driven with Pat & Nicole on Outdoor Channel every Tuesday at 9:30 p.m. ET. Their dedication to family, the outdoors, and high-quality storytelling remains unwavering as they continue to inspire the next generation of hunters.

Catch up on past seasons of many of these shows on MyOutdoorTV, Outdoor Sportsman Group’s number one streaming service. MOTV is available to subscribers on ALL DEVICES, from a big-screen TV at home to a phone in a bass boat or a tree stand in the woods. For more information about MyOutdoorTV, visit http://motv.com #MYOUTDOORTV.

About Outdoor Channel: Outdoor Channel has been taking viewers across America and around the world on unparalleled adventures since 1994. Dedicated to the outdoor lifestyle and conservation, the independent cable network is a division of Outdoor Sportsman Group and provides a complete spectrum of riveting hunting, fishing, shooting and adventure entertainment. Outdoor Channel is the largest outdoor TV footprint in the country and is available in more than 50 countries internationally. Outdoor Channel can be viewed in HD and is accessible by broadband and mobile platforms. For program times and other information, visit www.outdoorchannel.com. Follow us on Twitter, Instagram, Facebook and YouTube.

About MyOutdoorTV (MOTV): MyOutdoorTV is the No. 1 global subscription streaming platform from Outdoor Sportsman Group created just for outdoor lifestyle enthusiasts. MOTV features favorite Outdoor Channel, Sportsman Channel, World Fishing Network, Sportsman Channel Canada television shows, exclusive Major League Fishing content, acquired content from around the world, as well as exclusive MOTV Originals. MOTV is the pre-eminent voice for all outdoor enthusiasts and super serves the outdoor enthusiasts with an expansive acquired library of the best hunting, fishing and shooting programming in long and short form, recipes, tips and tricks, how-to instructional videos, as well as educational and exclusive content focusing on improving success in the field and on the waterways. MOTV is powered by the four networks, along with additional exclusive content available from Outdoor Sportsman Group’s established integrated media arm that includes 15 category-leading outdoor magazines, such as: Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 20 top websites. Subscribe to MOTV at www.MyOutdoorTV.com and watch on the following platforms: Apple IOS, Android, Roku, Apple TV, Xbox, Amazon Channels, Amazon Fire TV, Samsung SmartTV, LG SmartTV.

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@outdoorsg.com

MyOutdoorTV Adds Dedicated Bowhunter TV Channel

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Binge-Watch FREE Episodes from 11 Seasons of Bowhunter TV

DENVER (July 2, 2024) – Back by popular demand to stream on MyOutdoorTV (MOTV) is the Bowhunter TV Channel. Just in time for the start of bowhunting season, the Bowhunter TV Channel is a full-time television channel consisting entirely of Bowhunter TV episodes.

Bowhunter TV isn’t just another TV series – it's an experience that brings viewers right into the heart of the hunt thanks to its veteran host, Curt Wells," said Sean Luxton, General Manager, MOTV. "This addition underscores our commitment to providing the highest-quality outdoor content to our viewers, anytime and anywhere.”

The channel features episodes from seasons nine throught 19 of Bowhunter TV.

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With an extensive lineup of 24/7, ad-free TV channels, MOTV is dedicated to bringing unmatched outdoor content to subscribers worldwide. The platform’s newest addition, the Bowhunter TV Channel, joins a prestigious lineup that includes HuntStream, AnglerStream, WhitetailStream, and Major League Fishing Channel. These channels ensure that subscribers have access to premier outdoor content whenever and wherever they choose to watch.

For more information about MyOutdoorTV, visit http://motv.com #MYOUTDOORTV.

About MyOutdoorTV (MOTV): MyOutdoorTV is the No. 1 global subscription streaming platform from Outdoor Sportsman Group created just for outdoor lifestyle enthusiasts. MOTV features favorite Outdoor Channel, Sportsman Channel, World Fishing Network, Sportsman Channel Canada television shows, exclusive Major League Fishing content, acquired content from around the world, as well as exclusive MOTV Originals. MOTV is the pre-eminent voice for all outdoor enthusiasts and super serves the outdoor enthusiasts with an expansive acquired library of the best hunting, fishing and shooting programming in long and short form, recipes, tips and tricks, how-to instructional videos, as well as educational and exclusive content focusing on improving success in the field and on the waterways. MOTV is powered by the four networks, along with additional exclusive content available from Outdoor Sportsman Group’s established integrated media arm that includes 15 category-leading outdoor magazines, such as: Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 20 top websites. Subscribe to MOTV at www.MyOutdoorTV.com and watch on the following platforms: Apple IOS, Android, Roku, Apple TV, Xbox, Amazon Channels, Amazon Fire TV, Samsung SmartTV, LG SmartTV, Vizio SmartTV, YouTube TV, Xumo, YouTube Primetime Channels, Xfinity X1, Xfinity Flex, Comcast, Cox and Vizio SmartTV. MOTV is available in 162 markets worldwide. #MYOUTDOORTV.

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@outdoorsg.com

Stream it Now: MyOutdoorTV ‘WhitetailStream’ Live Channel Presented by North American Whitetail TV

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Featuring the Best Ad-Free 24/7 Deer-Centric Content

DENVER (July 1, 2024) – Available to stream now on MyOutdoorTV (MOTV) is WhitetailStream, an exclusive Live TV channel presented by North American Whitetail TV. This scheduled channel features the best whitetail hunting adventures from fan-favorite shows, with a significant portion of the content featured for the month from the North American Whitetail TV series.

WhitetailStream caters to the passionate whitetail hunting community by delivering deer-centric content that draws on the legacy and expertise of North American Whitetail, along with other whitetail experts and series. Viewers can stream episodes that cover a broad spectrum of topics, techniques, and strategies aimed at improving their experience and knowledge.

“Through the integration of North American Whitetail TV into our WhitetailStream Live TV Channel on MyOutdoorTV, we honor the exceptional content they have consistently delivered over the years. Whitetail hunters should have no problem sitting back and tuning into the live channel for the best deer-hunting content available” said MOTV’s Sr. Vice President and General Manager, Sean Luxton.

Other series featured in WhitetailStream include: DoeNation Outdoors, Crush with Lee & Tiffany, The Lindsey Way, The Given Right, Dominent Bucks, Whitetail Properties and Grace, Camo & Lace, to name a few.

Digital streaming has modernized how outdoor enthusiasts watch content, and MyOutdoorTV continues to lead the way. Users across various platforms, including Roku, Amazon Fire Stick, iOS/App Store, Google Play Store, and Smart TVs, now have on-demand access to the best fishing shows, expertly curated for anglers of all skill levels. MOTV features the world’s best hunting and fishing shows whenever and wherever you choose to watch – available to subscribers on ALL DEVICES from a big screen TV at home to a phone in a bass boat or a tree-stand in the woods.

For more information about MyOutdoorTV, visit http://motv.com #MYOUTDOORTV. 

About MyOutdoorTV (MOTV): MyOutdoorTV is the No. 1 global subscription streaming platform from Outdoor Sportsman Group created just for outdoor lifestyle enthusiasts. MOTV features favorite Outdoor Channel, Sportsman Channel, World Fishing Network, Sportsman Channel Canada television shows, exclusive Major League Fishing content, acquired content from around the world, as well as exclusive MOTV Originals. MOTV is the pre-eminent voice for all outdoor enthusiasts and super serves the outdoor enthusiasts with an expansive acquired library of the best hunting, fishing and shooting programming in long and short form, recipes, tips and tricks, how-to instructional videos, as well as educational and exclusive content focusing on improving success in the field and on the waterways. MOTV is powered by the four networks, along with additional exclusive content available from Outdoor Sportsman Group’s established integrated media arm that includes 14 category-leading outdoor magazines, such as: Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 20 top websites. Subscribe to MOTV at www.MyOutdoorTV.com and watch on the following platforms: Apple IOS, Android, Roku, Apple TV, Xbox, Amazon Channels, Amazon Fire TV, Samsung SmartTV, LG SmartTV, Vizio SmartTV, YouTube TV, Xumo, YouTube Primetime Channels, Xfinity X1, Xfinity Flex, Comcast, Cox and Vizio SmartTV. MOTV is available in 162 markets worldwide. #MYOUTDOORTV.

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@outdoorsg.com

Adventures Unleashed: Best-In-Class Programming Awaits on Outdoor Sportsman Group Networks in Q3

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Tune-In for the Best Fall Hunting Series: Fall Premiere Week Begins September 23 on Outdoor Channel

DENVER (July 1, 2024) – Outdoor Channel, Sportsman Channel, and World Fishing Network continue to connect passionate hunters, anglers, shooting sports enthusiasts, and sustainable food devotees with a new slate of best-in-class programming beginning Monday, July 1. All three linear networks deliver unique content daily with original premieres and new episodes for viewers to experience pure outdoor inspiration.

“Our goal for Q3 is to elevate the outdoor experience even further, providing viewers with unparalleled content in hunting, shooting, fishing, cooking, and so much more," said Tim Cremin, Head of Programming at Outdoor Sportsman Group. "This fall – specifically during our Fall Premiere Week beginning September 23 on Outdoor Channel, we're pushing the boundaries to deliver adventures, stories, and explorations that will inspire our audience to learn and do.”

Hunt to eat – and savor – what Outdoor Channel is cooking with the Taste of the Wild block on Mondays beginning at 7 p.m. ET featuring new series, Andrew Zimmern’s Field to Fire and Hardcore Carnivore, along with new episodes from favorites such as McMillan, Feral, and MeatEater with Steven Rinella, all beginning in September during Fall Premiere Week, the week of September 23. Other series starting up that week within the Friday night “American Wild” block include sophomore seasons of American Made, Ranch America, and Life on the Edge. Finally, don’t miss a special 20th Anniversary season of Bowhunter TV premiering September 26 at 6:30 p.m. ET.

Sportsman Channel makes the transition to fall adventures with the addition of new series HUNTER (Sundays, 1:30 p.m. ET) and Power Pole National Redfish Tour (Sundays, 6 p.m. ET). Don’t miss fan-favorites returning with new episodes including The Most Wanted List (Sundays, 12 p.m. ET), Country Boys Outdoors (Saturdays, 11:30 a.m. ET), and Hoge Wild Outdoors (Mondays, 7:30 p.m. ET). Continuing to bring the pages of their respected magazines to life are North American Whitetail TV (Wednesdays, 9:30 p.m. ET), Guns & Ammo TV (Thursdays, 9 p.m. ET), and Handguns (Thursdays, 10:30 p.m. ET).

World Fishing Network allows viewers to get hooked on the fishing experts and personalities that cast their lines across the network. Premiere shows with new episodes this season include Spear Life (Thursdays, 7 p.m. ET), Guide’s Tails (Wednesdays, 7 p.m. ET), Fly Fusion (Fridays, 9 p.m. ET), In-Fisherman TV (Tuesdays, 9 p.m. ET) and Lake Commandos (Tuesdays, 9:30 p.m. ET).

Other Q3 Highlights include:

  • Outdoor Channel
    • The Gamekeepers of Mossy Oak (Tuesdays, 9 p.m. ET)
    • Sporting Classics with Chris Dorsey (Sundays, 10:30 a.m. ET))
    • Jim Shockey’s Shock Therapy (Sundays, 6:30 p.m. ET)
    • Crush with Lee & Tiffany (Sundays, 8 p.m. ET).
    • Wild Fish Masterclass (July 1 at 7 p.m. ET.)
    • Wild Game Masterclass (August 12 at 7 p.m. ET)
    • Farming the Wild (September 23 at 7 p.m.)
    • LaBOAR Day Marathon, Outdoor Channel’s annual salute to the wild boar, wild swine, and wild pig (Monday, September 2 from 7-11 p.m. ET
    • North American Whitetail TV (September 24 at 7:30 p.m. ET)
    • American Airgunner Challenge (September 25 at 6:30 p.m. ET)
    • Nick’s Wild Ride (September 27, 7:30 p.m. ET)
    • King of the Raven (September 28, 10:30 a.m. ET).
    • North American Elk: Endless Bugles – Special Presentation (September 29 at 7 p.m. ET.)
    • Buck Commander (September 29, 10:30 p.m. ET)
  • Sportsman Channel
    • “Bownanza,” a week-long bowhunting extravaganza starting September 2.
    • “The Landing Zone” block on Saturdays from 2-5 p.m. ET sponsored by Ducks Unlimited with new episodes from Ducks Unlimited TV.
    • The Given Right (Tuesdays, 9:30 p.m. ET)
    • Red Rising (Wednesdays, 10:30 p.m. ET)
    • Adrenaline (Wednesdays, 10 p.m. ET)
    • Heartland Waterfowl (Saturdays, 2:30 p.m. ET)
    • Saturday nights African big-game classics including Trijicon’s World of Sports Afield (8 p.m. ET), Hornady’s Dark and Dangerous (8:30 p.m. ET) and Getaway to Africa (9 p.m. ET).
    • Pigman: The Series (Sundays, 8:30 p.m. ET)
    • About Outdoor Sportsman Group: Outdoor Sportsman Group is comprised of the world’s foremost media and entertainment brands for outdoor adventure enthusiasts. It includes three leading multichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network, as well as Sportsman Channel (Canada) and MOTV, the world’s leading subscription streaming platform created for outdoor lifestyle enthusiasts. The Group also consists of numerous established publishing assets: 14 outdoor magazines including Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 20 top websites. Additionally, Outdoor Sportsman Group includes television production operations, Winnercomm. For more information, visit www.outdoorsg.com.

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      MEDIA CONTACT:

      Outdoor Sportsman Group | OSGPress@outdoorsg.com

MyOutdoorTV Free Trial July 4th Offer

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DENVER (June 28, 2024) – MyOutdoorTV (MOTV), the leading global subscription streaming platform for outdoor lifestyle enthusiasts, is offering an exclusive 30-day free trial starting today through July 7, 2024. New subscribers can take advantage of this free trial opportunity by using the promo code FIREWORKS30 at checkout. This limited-time offer allows access to 20,000 on-demand episodes, Just Shot and Just Caught fresh and raw from the woods and waters, Live TV channels such as the recently launched Guns & Ammo TV Channel along with HuntStream and AnglerStream, live TV events such as Major League Fishing NOW and much more.

What is included with a MyOutdoorTV annual subscription:

  • Unlimited access to MOTV’s extensive library of thrilling outdoor content, including exclusive shows and Live TV Channels
  • Expert tips and advice on hunting, fishing, survival skills, and outdoor cooking.
  • Just Added! Just Shot, Just Caught and Quick Shots content categories to stream content fresh from the field, and cut right to the highlights.
  • Access to live TV events, such as Major League Fishing NOW and much more.
  • Watch on Apple IOS, Android, Roku, Apple TV, Xbox, Amazon Channels, Amazon Fire TV, Samsung SmartTV, LG SmartTV, Vizio SmartTV, YouTube TV, Xumo, YouTube Primetime Channels, Xfinity X1, Xfinity Flex, Comcast, Cox and Vizio SmartTV.

With an extensive lineup of 24/7, ad-free TV channels, MOTV is dedicated to bringing unmatched outdoor content to subscribers worldwide. The platform’s newest addition, the Guns & Ammo TV Channel, joins a prestigious lineup that includes HuntStream, AnglerStream, WhitetailStream, and Major League Fishing Channel. These channels ensure that subscribers have access to premier outdoor content whenever and wherever they choose to watch.

For more information about MyOutdoorTV, visit http://motv.com #MYOUTDOORTV.

About MyOutdoorTV (MOTV): MyOutdoorTV is the No. 1 global subscription streaming platform from Outdoor Sportsman Group created just for outdoor lifestyle enthusiasts. MOTV features favorite Outdoor Channel, Sportsman Channel, World Fishing Network, Sportsman Channel Canada television shows, exclusive Major League Fishing content, acquired content from around the world, as well as exclusive MOTV Originals. MOTV is the pre-eminent voice for all outdoor enthusiasts and super serves the outdoor enthusiasts with an expansive acquired library of the best hunting, fishing and shooting programming in long and short form, recipes, tips and tricks, how-to instructional videos, as well as educational and exclusive content focusing on improving success in the field and on the waterways. MOTV is powered by the four networks, along with additional exclusive content available from Outdoor Sportsman Group’s established integrated media arm that includes 15 category-leading outdoor magazines, such as: Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 20 top websites. Subscribe to MOTV at www.MyOutdoorTV.com and watch on the following platforms: Apple IOS, Android, Roku, Apple TV, Xbox, Amazon Channels, Amazon Fire TV, Samsung SmartTV, LG SmartTV, Vizio SmartTV, YouTube TV, Xumo, YouTube Primetime Channels, Xfinity X1, Xfinity Flex, Comcast, Cox and Vizio SmartTV. MOTV is available in 162 markets worldwide. #MYOUTDOORTV.

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@outdoorsg.com

‘MLFNOW!’ on MyOutdoorTV: MLF Bass Pro Tour General Tire Stage Six at James River

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Live Event from Richmond, Va., with 78 Anglers Competing for Top Prize of $100,000

DENVER (June 28, 2024) – Streaming live on MLFNOW! on MyOutdoorTV, from the James River in Richmond, Va. is the 2024 Major League Fishing (MLF) Bass Pro Tour General Tire Stage Six Presented by O’Reilly Auto Parts. Every scorable bass counts, and anglers finishing in the top 20 will advance to the Knockout Round on June 29. Weights are then zeroed for the Championship Round, on June 30, and the final 10 anglers will compete in a one-day shootout, where the highest one-day total will walk away with the $100,000 top prize.

The six-day tournament, hosted by Richmond Region Tourism, will feature a field of 79 professional anglers, including Ott DeFoe, back-to-back Angler of the Year (AOY), Jacob Wheeler, two-time reigning REDCREST Champion Dustin Connell, and Virginia pros such as David Dudley of Lynchburg, Virginia, and Martin Villa of Charlottesville, Virginia. They are competing for a purse of $659,000, including a top payout of $100,000 and valuable Angler of the Year (AOY) points in hopes of qualifying for the General Tire Heavy Hitters all-star event and REDCREST 2025, the Bass Pro Tour championship.

With an expansive library of thrilling fishing shows, MyOutdoorTV offers unparalleled access to the action-packed world of Major League Fishing, from MLFNOW!Ò Live Streams to the Major League Fishing Channel and thousands of hours of on demand content. Whether you're a dedicated angler or simply love the thrill of competitive fishing, this streaming service is your gateway to the world of Major League Fishing. MOTV is Outdoor Sportsman Group’s No. 1 global subscription streaming platform.

MOTV offers a seamless viewing experience across various devices, including Xumo, Roku, Apple devices, GooglePlay and more. For more information about MyOutdoorTV, visit http://motv.com #MYOUTDOORTV.

About MyOutdoorTV (MOTV): MyOutdoorTV is the No. 1 global subscription streaming platform from Outdoor Sportsman Group created just for outdoor lifestyle enthusiasts. MOTV features favorite Outdoor Channel, Sportsman Channel, World Fishing Network, Sportsman Channel Canada television shows, exclusive Major League Fishing content, acquired content from around the world, as well as exclusive MOTV Originals. MOTV is the pre-eminent voice for all outdoor enthusiasts and super serves the outdoor enthusiasts with an expansive acquired library of the best hunting, fishing and shooting programming in long and short form, recipes, tips and tricks, how-to instructional videos, as well as educational and exclusive content focusing on improving success in the field and on the waterways. MOTV is powered by the four networks, along with additional exclusive content available from Outdoor Sportsman Group’s established integrated media arm that includes 15 category-leading outdoor magazines, such as: Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 20 top websites. Subscribe to MOTV at www.MyOutdoorTV.com and watch on the following platforms: Apple IOS, Android, Roku, Apple TV, Xbox, Amazon Channels, Amazon Fire TV, Samsung SmartTV, LG SmartTV, Vizio SmartTV, YouTube TV, Xumo, YouTube Primetime Channels, Xfinity X1, Xfinity Flex, Comcast, Cox and Vizio SmartTV. MOTV is available in 162 markets worldwide. #MYOUTDOORTV.

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@outdoorsg.com

Michael Waddell Brings Fun & Games to Fans with ‘On a Roll’ Short Video Segments

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Watch Now on Outdoor Channel’s YouTube Channel Featuring Outdoor Channel and Sportsman Channel On-Air Personalities

DENVER (June 27, 2024) – Renowned outdoor enthusiast and TV personality Michael Waddell of “Bone Collector” fame added a playful twist to the SHOT Show experience with a new short video series, "On a Roll,” available to watch now on YouTube. Filmed live during SHOT Show, this series features Waddell and several personalities from Outdoor Channel and Sportsman Channel engaging in a variety of fun activities.

In each segment of "On a Roll," guests joined Waddell in rolling dice to determine their game-style activity. The first roll picks an animal—ranging from wild hog to bear to elk. The second roll decides what the guest will do with that animal, with options including Pictionary, story time, or sharing a recipe. This unique format brings an exciting and unpredictable element to each video, showcasing the guests' creativity and knowledge in an entertaining environment.

"Both Outdoor Channel and I wanted to create something that would show a different side of each network’s favorite on-air personalities," said Michael Waddell. "We had a spot right on the show floor, so we had a live audience, which made for a fun couple of days. Turns out the Pictionary part was the most engaging – and eye opening. Some of my peers in the outdoors may need to spend more time on their drawing skills, while others sure surprised me!”

Jon Brunson of “Addicated to the Outdoors” had to draw an elk in 20 seconds; Melissa Bachman of “Winchester Deadly Passion” shared her best way to prepare wild hog and Pat and Nicole Reeve of “Driven with Pat & Nicole” explained how Nicole took out a big Bull Elk that already had a crossbow bolt in its neck.

These short videos, filmed live at the SHOT Show, are now available on Outdoor Channel’s YouTube channel, with new episodes set to be released periodically. Fans can look forward to seeing their favorite Outdoor Channel and Sportsman Channel personalities in a whole new light as they tackle the challenges set by the dice.

About Outdoor Channel: Outdoor Channel has been taking viewers across America and around the world on unparalleled adventures since 1994. Dedicated to the outdoor lifestyle and conservation, the independent cable network is a division of Outdoor Sportsman Group and provides a complete spectrum of riveting hunting, fishing, shooting and adventure entertainment. Outdoor Channel is the largest outdoor TV footprint in the country and is available in more than 50 countries internationally. Outdoor Channel can be viewed in HD and is accessible by broadband and mobile platforms. For program times and other information, visit www.outdoorchannel.com. Follow us on Twitter, Instagram, Facebook and YouTube.

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@outdoorsg.com

MYBUNDLE AND OUTDOOR SPORTSMAN GROUP ENTER INTO MYOUTDOORTV SVOD CONTENT DISTRIBUTION AGREEMENT

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Leading Premium SVOD Service for Outdoor Enthusiasts Featured in the MyBundle Streaming Marketplace, New Bundling Opportunities and Billing Integration Offered Across the MyBundle Broadband Partner Network

$9.99/Month A La Carte or $10.99/Month MyOutdoorTV Bundle with Tastemade+ Saves Subscribers About $5/Month

FORT LAUDERDALE, Fla. and DENVER, Colo. – June 25, 2024 – MyBundle, the premier online platform connecting consumers, streaming services, and broadband providers with tools to simplify streaming television, and Outdoor Sportsman Group (OSG), the premier media and entertainment company for outdoor adventure enthusiasts, announced a distribution agreement between the companies for OSG’s MyOutdoorTV (MOTV) premium SVOD service. The comprehensive agreement, which includes billing integration in the MyBundle Streaming Marketplace, was announced by the companies at the StreamTV Show in Westminster, Colo.

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Well-targeted for MyBundle’s near 250 broadband partners, MyOutdoorTV offers the best in content and entertainment to America's 80-million+ outdoor sports enthusiasts. Offered at $9.99/month a la carte, MyBundle will also make MOTV available to its broadband partner network for potential bundling with Internet service tiers and has created a bundle with Tastemade+, and its food, travel and home & design programming, for $10.99/month (a savings of more than 31%).

“Outdoor lifestyle and adventure programming resonates with many customers in the growing MyBundle broadband partner network. We are very pleased to enter into an agreement with OSG as our latest content distribution partnership and bring MyOutdoorTV to the MyBundle Streaming Marketplace with turnkey billing integration,” said Jason Cohen, Co-Founder and CEO, MyBundle. “Together, we will work to identify and target potential high-value subscribers and help drive new MOTV premium SVOD subscriber growth. MyBundle continues to be the partner of choice for a growing number of streaming services and broadband providers looking to optimize new subscriber growth and subscriber life in these riveting and dynamic times for the business.”

“OSG is thrilled to collaborate with MyBundle in showcasing the great value and deep outdoor lifestyle and adventure content offerings MyOutdoorTV offers to potential new subscribers,” said Outdoor Sports Group Senior Vice President and MOTV General Manager, Sean Luxton. “Premium subscribers to MyOutdoorTV have access to 6 live channels, raw and fresh footage from the woods and waters available within the ‘Just Shot’ and ‘Just Caught’ libraries, ‘Quick Shots’ short form content and more than 20,000 episodes of quality outdoor entertainment that MyBundle will help us bring to new audiences.”

MOTV offers six 24/7 live commercial-free channels, including HuntStream, WhitetailStream, Major League Fishing Channel, and AnglerStream. MOTV also offers on-demand access to the deep and rich content library featuring 20,000+ episodes from Outdoor Channel, Sportsman Channel, World Fishing Network.

MyBundle offers an integrated billing platform and co-branded streaming video tools and services for broadband and multichannel video providers. Sitting at the cross-section of consumers looking to explore and optimize their streaming service subscriptions, broadband providers looking to deliver choice to current and prospective customers and streaming services looking for efficient ways to reach new customers, MyBundle reduces friction and increases satisfaction for the ever-growing and dynamic streaming video ecosystem.

About MyBundle
MyBundle is the industry-leading consumer and enterprise platform simplifying streaming TV. MyBundle’s free and easy-to-use tools help consumers discover and manage their streaming service subscriptions, watch free live TV, and find content to watch across their services. Incorporating more than 150 streaming services and partnering with nearly 250 broadband providers serving more than 13 million customers and growing, the MyBundle platform helps consumers navigate the streaming video world and creates new growth opportunities for programmers and high-speed data distributors alike.

About MyOutdoorTV (MOTV)
MyOutdoorTV is the No. 1 global subscription streaming platform from Outdoor Sportsman Group created just for outdoor lifestyle enthusiasts. MOTV features favorite Outdoor Channel, Sportsman Channel, World Fishing Network, Sportsman Channel Canada television shows, exclusive Major League Fishing content, acquired content from around the world, as well as exclusive MOTV Originals. MOTV is the pre-eminent voice for all outdoor enthusiasts and super serves the outdoor enthusiasts with an expansive acquired library of the best hunting, fishing and shooting programming in long and short form, recipes, tips and tricks, how-to instructional videos, as well as educational and exclusive content focusing on improving success in the field and on the waterways. MOTV is powered by the five networks, along with additional exclusive content available from Outdoor Sportsman Group’s established integrated media arm that includes 14 category-leading outdoor magazines, such as: Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 20 top websites. Subscribe to MOTV at www.MyOutdoorTV.com and watch on the following platforms: Apple IOS, Android, Roku, Apple TV, Xbox, Amazon Channels, Amazon Fire TV, Samsung SmartTV, LG SmartTV, Vizio SmartTV, YouTube TV, Xumo, YouTube Primetime Channels, Xfinity X1, Xfinity Flex, Comcast, Cox and Vizio SmartTV. MOTV is available in 162 markets worldwide. #MYOUTDOORTV.

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@outdoorsg.com

MyOutdoorTV Celebrates Growing Popularity Among Outdoor Enthusiasts

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Streaming Platform Sees High Growth on YouTubeTV/Primetime Channels and Roku Minutes Viewed Year-Over-Year

DENVER (June 18, 2024) – MyOutdoorTV (MOTV), the premier streaming service for outdoor enthusiasts, is thrilled to announce incredible growth in viewer engagement on both YouTube TV and YouTube Primetime Channels and Roku platforms. From January to May 2023 through January to May 2024, MOTV has seen a remarkable year-over-year increase in total minutes spent by viewers.*

On YouTube, qualified, total minutes spent watching MOTV content skyrocketed by 65 percent, while Roku viewing minutes surged 16 percent. These figures highlight the growing demand for high-quality outdoor programming and affirm MOTV’s position as the leading provider in the genre.

“We are thrilled about the tremendous growth we’ve witnessed this past year,” said Sr. Vice President and MOTV General Manager, Sean Luxton. “Our commitment to delivering the best hunting, fishing, shooting and adventure content around the clock is clearly resonating with our audience. This surge in engagement underscores the passion our viewers have for the outdoors and validates our efforts to provide top-tier content.”

With an extensive lineup of 24/7, ad-free TV channels, MOTV is dedicated to bringing unmatched outdoor content to subscribers worldwide. The platform’s newest addition, the Guns & Ammo TV Channel, joins a prestigious lineup that includes HuntStream, AnglerStream, WhitetailStream, and Major League Fishing Channel. These channels ensure that subscribers have access to premier outdoor content whenever and wherever they choose to watch.

“Our mission is to give outdoor enthusiasts lots of options to stream the best content, and let them stream it however and wherever they want,” added Luxton. “With our new Just Shot, Just Caught and Quick Shots content categories, our viewers can stream content fresh from the field, and cut right to the highlights if they only have a few minutes. And the Buck Commander Channel coming later this year will further expand our offering, giving subscribers even more reasons to engage with MOTV.”

MOTV’s success can be attributed to its dedication to providing ad-free, high-quality programming that caters to the unique interests of outdoor lovers. This approach has fostered a loyal subscriber base that continues to grow year over year.

For more information about MyOutdoorTV, visit http://motv.com #MYOUTDOORTV.

*Source: For YouTube Minutes Spent: YouTube Analytics Jan 1, 2024-May 31, 2024 Vs. Jan 1, 2023-May 31, 2023. For Roku Minutes Spent: Viewlift Jan 1, 2024-May 31, 2024 Vs. Jan 1, 2023-May 31, 2023.

About MyOutdoorTV (MOTV): MyOutdoorTV is the No. 1 global subscription streaming platform from Outdoor Sportsman Group created just for outdoor lifestyle enthusiasts. MOTV features favorite Outdoor Channel, Sportsman Channel, World Fishing Network, Sportsman Channel Canada television shows, exclusive Major League Fishing content, acquired content from around the world, as well as exclusive MOTV Originals. MOTV is the pre-eminent voice for all outdoor enthusiasts and super serves the outdoor enthusiasts with an expansive acquired library of the best hunting, fishing and shooting programming in long and short form, recipes, tips and tricks, how-to instructional videos, as well as educational and exclusive content focusing on improving success in the field and on the waterways. MOTV is powered by the four networks, along with additional exclusive content available from Outdoor Sportsman Group’s established integrated media arm that includes 15 category-leading outdoor magazines, such as: Guns & Ammo, Game & Fish, Petersen’s HUNTING, In-Fisherman and 20 top websites. Subscribe to MOTV at www.MyOutdoorTV.com and watch on the following platforms: Apple IOS, Android, Roku, Apple TV, Xbox, Amazon Channels, Amazon Fire TV, Samsung SmartTV, LG SmartTV, Vizio SmartTV, YouTube TV, Xumo, YouTube Primetime Channels, Xfinity X1, Xfinity Flex, Comcast, Cox and Vizio SmartTV. MOTV is available in 162 markets worldwide. #MYOUTDOORTV.

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MEDIA CONTACT:

Outdoor Sportsman Group | OSGPress@outdoorsg.com